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“BIBLIOGRAFÍA.” Fundamentos De Estrategia Empresarial, by Jorge Tarziján M., 4th ed., Ediciones UC, Santiago, Chile, 2013, pp. 607–616, Accessed 15 July 2020.
Tarziján M., J. (2013). BIBLIOGRAFÍA. In Fundamentos de estrategia empresarial (pp. 607-616). Santiago, Chile: Ediciones UC. Retrieved July 15, 2020, from
Tarziján M., Jorge. "BIBLIOGRAFÍA." In Fundamentos De Estrategia Empresarial, 607-16. Santiago, Chile: Ediciones UC, 2013. Accessed July 15, 2020.

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