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MLA
CAIRNS, JAMES. “Politics?: Fear Not! The Rise of The Average Superhero in the Visual Rhetoric of Bill Davis’s 1971 Election Pamphlet.” Communicating in Canada's Past: Essays in Media History, edited by GENE ALLEN and DANIEL J. ROBINSON, University of Toronto Press, Toronto; Buffalo; London, 2009, pp. 194–230, www.jstor.org/stable/10.3138/9781442697355.12. Accessed 27 Sept. 2020.
APA
CAIRNS, J. (2009). Politics?: Fear Not! The Rise of The Average Superhero in the Visual Rhetoric of Bill Davis’s 1971 Election Pamphlet. In ALLEN G. & ROBINSON D. (Eds.), Communicating in Canada's Past: Essays in Media History (pp. 194-230). Toronto; Buffalo; London: University of Toronto Press. Retrieved September 27, 2020, from http://www.jstor.org/stable/10.3138/9781442697355.12
CHICAGO
CAIRNS, JAMES. "Politics?: Fear Not! The Rise of The Average Superhero in the Visual Rhetoric of Bill Davis’s 1971 Election Pamphlet." In Communicating in Canada's Past: Essays in Media History, edited by ALLEN GENE and ROBINSON DANIEL J., 194-230. Toronto; Buffalo; London: University of Toronto Press, 2009. Accessed September 27, 2020. http://www.jstor.org/stable/10.3138/9781442697355.12.

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