Prasad, M. Madhava. “Surviving Bollywood.” Global Bollywood, edited by Anandam P. Kavoori and Aswin Punathambekar, NYU Press, NEW YORK; LONDON, 2008, pp. 41–51, www.jstor.org/stable/j.ctt155jk77.5. Accessed 24 July 2021.
Prasad, M. (2008). Surviving Bollywood. In Kavoori A. & Punathambekar A. (Eds.), Global Bollywood (pp. 41-51). NEW YORK; LONDON: NYU Press. Retrieved July 24, 2021, from http://www.jstor.org/stable/j.ctt155jk77.5
Prasad, M. Madhava. "Surviving Bollywood." In Global Bollywood, edited by Kavoori Anandam P. and Punathambekar Aswin, 41-51. NEW YORK; LONDON: NYU Press, 2008. Accessed July 24, 2021. http://www.jstor.org/stable/j.ctt155jk77.5.
Export a RIS file (For EndNote, ProCite, Reference Manager, Zotero, Mendeley…)
Export a Text file (For BibTex)
Note: Always review your references and make any necessary corrections before using. Pay attention to names, capitalization, and dates.