“Searching for a Slam Dunk: Marketing Memento.” Memento, by Claire Molloy, Edinburgh University Press, George Square, Edinburgh, 2010, pp. 26–44, www.jstor.org/stable/10.3366/j.ctt1r27z3.7. Accessed 26 July 2021.
Molloy, C. (2010). Searching for a Slam Dunk: Marketing Memento. In Memento (pp. 26-44). George Square, Edinburgh: Edinburgh University Press. Retrieved July 26, 2021, from http://www.jstor.org/stable/10.3366/j.ctt1r27z3.7
Molloy, Claire. "Searching for a Slam Dunk: Marketing Memento." In Memento, 26-44. George Square, Edinburgh: Edinburgh University Press, 2010. Accessed July 26, 2021. http://www.jstor.org/stable/10.3366/j.ctt1r27z3.7.
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